Getting Started with Marketing Automation

CAPTURE

NURTURE

CONVERT

Know thy customers

Identifying your buyer personas is crucial to understanding their challenges and crafting relevant marketing automation campasigns that help solve those challenges

Crafting compelling content for lead capture

Create and publish relevant and targeted content that attracts your web visitors to associate with your brand ecosystem

Lead outreach

Enable your sales team to leverage key data to target qualified leads with offers that they can’t resist, leading to high conversions

Lead nurturing

Stimulate and nurture your target audience with relevant content at every touchpoint using consumer data-backed frameworks powered by analytics.

All in the company you keep

It’s imperative to collaborate with a marketing automation support partner that has all the technical know-how of automation and how it applies to your specific business use case.

Email Co-Pilot for Success

Journey Automation

We help our clients maximize impact across CX touchpoints by discovering, building, testing, and fine-tuning automated flows including welcome series, post-purchase, cart abandonment, browse abandonment, reactivation, and a lot more.

Segmentation

We are committed to supporting growing brands leverage progressive profiling to gain valuable insights into consumer behaviour, enabling hyper-targeted personalization of their messaging.

Email Design

We build highly customizable and responsive email template designs that clients can deploy across campaigns without a hassle.

Platform Migration

Tired of juggling multiple ESPs? Let us take the stress out of migrating and managing email programs across platforms and help you get the most out of your existing ESP. Need something better? We’ll point you to the right one!

Personalization

Know thy customer! We harness data analytics tools and techniques to help you design and implement personalized marketing strategies tailored to individual customer preferences and behaviors, fostering long-term lucrative relationships.

Impact Delivered

2/3

Nearly 2/3 of companies which are using automation have outgrown their competitors

76%

76% of companies that implemented marketing automation generated a return on their investment within the first year

12.2%

Marketing automation provided a 12.2% reduction in marketing overhead.

4X

Successful companies are utilizing 4x marketing automation tools for lead generation, qualification, and customer retention

Don't Just Take Our Word For It Hear It From Our Clients

“We hired Sumeru to restructure our conversion email campaigns. They’ve done a superb job. They provided honest feedback on processes and helped us get clarity on customer issues that weren’t identified before. This brought us outstanding results especially in our free trial campaign. Highly recommended”

- Manuela M.

Director of Growth, Tyntec

“Could not be happier with the Sumeru team. The quality of work, turnaround time, and communication were above the already high expectation. They understood our complex requirements quickly and helped us find our voice, providing us with many options (not just one version after another). Looking forward to working with them again!”

- Emanuel Mathis

Project Manager, Support Warehouse

“There is always apprehension on the part of the client to make that "final" decision to select a stranger to be entrusted with the successful outcome of your vision. But, this team delivered! 100% Great to work with, professional, responsive, they understood the need and the requirements and delivered EXACTLY as they promised”

Marketing on Autopilot