Streamlining CustomerExperience: Integrated CRM Improved Service

Client Background

A B2B tech startup offering cloud-based data analytics solutions.

Challenge Statement:

Siloed data across sales and support teams led to poor customer experience, slow resolution times, and limited visibility into customer journeys.

Implemented Solution

Implemented a cloud-based CRM platform integrating sales, marketing, and customer service functionalities.

Developed custom workflows automating key processes like lead nurturing and ticket resolution.

Designed centralized dashboards for real-time insights into customer interactions and performance metrics.

Provided comprehensive training and support for all user groups.

Achieved Result:

20% decrease in average sales cycle time.

15% improvement in customer satisfaction scores.

30% reduction in support ticket resolution time.

Increased transparency and collaboration across departments, leading to more informed decision-making.

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